Cevisama has over 30 years’ experience as a dedicated fair for the ceramic tile industry. It is a leading international showcase for ceramic coverings, bathroom equipment, natural stone, frits, glazes and colours for ceramic manufacturing, roof tiles and bricks, materials & tools and machinery for manufacturing ceramic. Firmly established as a key event for professionals to attend, the fair welcomes visitors from all over the world every year and is the only event that features the entire Spanish ceramic industry
HOW TO BOOK SPACE
A FEW REASONS WHY YOU SHOULD CHOOSE CEVISAMA:
1.THE BEST PLATFORM FOR NETWORKING WITH INTERNATIONAL VISITORS
How much time and money does it cost to find a prospective international customer and manage to have a meeting with them?
Cevisama enables you to access quality visitors and this reduces the cost of making every new contact. 90,572 professionals visited the last edition of Cevisama. 17,651 of these were overseas buyers from 145 countries, notably from the European Community, Russia and Eastern Europe, North Africa and South America: Chile, Brazil, Mexico, Colombia and Peru. The visitors included distributors, wholesalers, importers, manufacturers, retailers, architects, interior designers and the press (over 300 communications professionals presented their accreditations at the last Cevisama).
2.AN IDEAL SPRINGBOARD FOR YOUR LATEST INNOVATIONS
How much time and money do you invest in different forms of promotion? Investing in advertising can turn into an expense when it is hard to know whether the information has reached the target audience or not and been taken on board or not. Exhibiting at Cevisama is an investment because it facilitates face to face meetings with customers, who can see your latest products in situ. More than 200 new products were shown at Cevisama 2017 and visitors were able to appreciate their impact, finishes and quality and the products in place in room-set displays.
3.ACCESS TO A VAST ARRAY OF CONTENT
Cevisama Lab, Cevisama’s ideas laboratory, rounds out the content of the fair with a fascinating programme of parallel events. The Architecture and Design Forum, the Ceramic Tile Design and Bathroom Design competitions and the display of new uses and applications for ceramic, ‘Trans-hitos’, are just some of the main attractions. The fair also hosts other exhibitions, lectures, showrooms and activities right across the city of Valencia. Designed to complete the picture of interior design and design today that is painted by the fair itself, this broad range of cultural events is highly valued by visitors.
4. MAKE A NAME FOR YOURSELF AND AN IMPACT IN THE MEDIA
Cevisama rolls out a substantial advertising and editorial campaign targeted at both on- and off-line Spanish and international media, along with other marketing initiatives. Its impact was demonstrated in 2017 by the significant number of international media professionals who registered to attend the fair: over 300 from all over the world. Exhibiting at Cevisama means your products could be promoted by both the fair and the media. Information disseminated by third parties has more of an impact than advertising as it is communicated objectively. This kind of information also improves companies’ positioning on the internet as it is one of the criteria included in Google’s search algorithm.
5.HELP DEVELOP CUSTOMER LOYALTY
How much time and money do you invest in running tests to see if your product is likely to be successful? At the fair, you see how customers react to them and get direct feedback.
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