Flat-5XL BorjaJET receives distinction for high design quality in the Red Dot Award: Product Design 2019

The Red Dot Award: Product Design is the revered international seal of outstanding design quality. The prizes, created in 1955, are given annually at a ceremony in Essen, Germany. This is an award that rewards the international excellence of products and designs from different fields.

The innovating Flat-5XL BorjaJET roof tile has been recognized by the jury as one of the best products of the year, for its innovation and high quality. The international jury comprises experienced experts from different disciplines and has been convening for more than 60 years in order to select the year’s best designs.

 

Flat-5XL BorjaJET – THE REVOLUTION of the tile sector

Flat-5XL it’s a versatile ceramic roofing tile. A product suitable for fitting both on the roof and in ventilated facade systems giving a high performance in installation (5,4 tiles/sq.m.). Manufactured in plaster moulds and roller kiln, we obtain a very low water absorption product (less than 3%) with perfect flatness and very high flexural resistance.

BorjaJET is the range of unique and exclisuve finishings in clay roof tiles. BorjaJET makes possible the fusion of the richness of natural materials with the technical properties of ceramic tiles. We are inspired by the charm of nature to merge its essence with the most advanced inkjet technology, obtaining unique finishes in the market such as ceramic slate and stones, cement, wood, marble or oxide. A truly innovative product, unique in the world and recognised by architects and designers worldwide.

 

Design quality is the common factor for award-winning products

This wonderful news comes in the year in which the company celebrates its 120th anniversary, being proud that its products have been able to satisfy the strict criteria of the jury, which bear testimony to the design quality of the Flat-5XL BorjaJET roof tile.

 

Experience and expertise get straight to the point

The Red Dot Award is one of the largest design competitions in the world. In 2019, designers and manufacturers from 55 countries entered more than 5,500 products in the competition. During an adjudication process that spans several days, they try out the products, discuss them and ultimately reach a well-founded decision regarding the design quality of the entries.

True to the motto “In search of good design and innovation”, their assessment focuses on criteria such as the level of innovation, functionality, formal quality, longevity and ergonomics.

Further information: www.red-dot.org