The ceramic tile and bathroom event will be occupying an additional hall to accommodate exhibitor demand and the return of the machinery sector
CEVISAMA 2018 promises to be an historic edition. The leading event for the ceramic tile and bathroom sectors, which next takes place from 5th to 9th February at Feria Valencia, has already begun to market itself, with notable success. So much so that barely a week after CEVISAMA 2018 opened for booking, 35% of the space available to exhibitors next year had already been taken.
This is an unprecedented rate of reservations and demonstrates that the outlook for an event, which is planning to substantially increase the surface area given over to exhibits, is hugely positive. In line with this plan, CEVISAMA is adding Pavilion N2P6 to the eight halls it occupies at Feria Valencia on Levels 1 and 2. N2P6 is a new pavilion that will cater for the growing number of exhibitors, brands and products as well as being able to accommodate the machinery sector, which joins the fair every other year.
Intensive sales drive
CEVISAMA 2018 will thus be a more attractive event, with even more content and this is being communicated through an intensive sales drive that is taking the fair’s specialist team on a number of sales missions to Portugal and Italy as well as around Spain. As part of the initiative CEVISAMA has this week also given a special presentation to the machinery sector, set to be followed by another, for the marble industry.
As the fair’s director, Carmen Álvarez, explains, “this spectacular start to the sales campaign means the 2018 edition of the fair will be an historic one, with the most comprehensive offering of the last ten years”. For Álvarez, who is grateful to the companies that have already signed up , “their commitment to the event”, the fact of adding manufacturers of machinery and boosting the number of exhibitors from other sectors such as marble “will confirm CEVISAMA’s position as the world’s foremost fair for ceramic, natural stone, bathrooms, machinery and all other related activities”.
Records for the last edition of CEVISAMA show that 83,896 professionals visited, a 7.3% increase on 2016. As for international visitors, the fair broke its own record, with 12.3% more international buyers attending than at the previous edition.